Core case interview
Format. 1-on-1 interactive business case.
Duration. 45 to 60 minutes
Panel. A Manager or Senior Manager.
Assessed on. Structural clarity, numerical agility, business acumen and coachability.
Typical scenarios. Market entry for a European PE firm, a profitability turnaround for a UK supermarket, or a growth strategy for a digital-infrastructure provider.
Common failure modes. Forcing generic frameworks onto a unique problem, silent calculation errors, losing sight of the objective, or resisting the interviewer's hints.
Tactical advice. Think out loud, state assumptions, customise buckets to the client's industry, and when stuck state your hypothesis and ask a clarifying question.
Behavioural and competency interview
Format. 1-on-1 interview.
Duration. 45 to 60 minutes
Panel. A Senior Manager or Director from a specific industry practice.
Assessed on. Alignment with PwC's core values and Strategy& leadership capabilities: commercial awareness, resilience, intellectual curiosity and team leadership.
Typical scenarios. Deep dives into a failing project you managed, steering a team through conflict, or convincing a sceptical stakeholder using data.
Common failure modes. Vague generic answers, the collective 'we' instead of your specific actions, failing to articulate commercial impact, or arrogance discussing setbacks.
Tactical advice. Use STAR with at least 50% of your talking time on your specific actions and quantifiable results, and frame every mistake as a concrete lesson.
Written case and presentation
Format. Individual analysis followed by a 1-on-1 presentation and Q&A. Note that Strategy& does not run an investment-banking-style Excel modelling test.
Duration. 60 minutes preparation, 15 minutes presentation and Q&A
Panel. A Director or Senior Manager evaluates the presentation.
Assessed on. Data synthesis, time management, written communication and structured argumentation.
Typical scenarios. A roughly 12-to-15-page data pack of text, charts and financial exhibits, for example a UK transport operator deciding whether to divest a business unit.
Common failure modes. Spending 45 minutes reading and rushing the output, cluttered slides, no clear upfront recommendation, or collapsing under aggressive Q&A.
Tactical advice. Skim the pack in the first 15 minutes to find the core issue, write your recommendation in the first two minutes of the presentation, and use clear headers and boxed metrics to stay scannable.
Partner / director interview
Format. 1-on-1 or a 2-on-1 panel.
Duration. 45 minutes
Panel. One or two Partners from the UK leadership team.
Assessed on. Long-term potential, market presence and strategic vision: whether they would put you in front of a FTSE 100 executive team next week.
Typical scenarios. Open-ended discussion of UK macro trends, such as supply-chain shifts, energy-sector regulation or the productivity impact of generative AI.
Common failure modes. Appearing over-rehearsed, lacking an opinion on major economic news, failing to ask sophisticated questions, or misunderstanding Strategy&'s positioning.
Tactical advice. Read the FT or Economist daily for two weeks beforehand, voice a structured opinion, and treat the round as a collaborative conversation between prospective colleagues.
Networking lunch / coffee chat (non-assessed)
Format. Group lunch or informal coffee break.
Duration. 45 to 60 minutes
Panel. 2 to 3 junior consultants (Associates and Senior Associates).
Assessed on. Officially non-assessed candidate due diligence, but extreme outliers in behaviour (arrogance, inappropriate comments, total disinterest) are reported back.
Typical scenarios. Casual conversation about project lifestyle, travel, training and social life at the London office.
Common failure modes. Dropping your professional guard entirely, complaining about other firms, or staying completely silent.
Tactical advice. Keep positive energy, engage naturally, and treat junior staff with the exact respect you show partners.